Korea Tourism Organization Signs MOU with U.S. Medical Tourism Specialist Company
Collaboration with a Delaware-based medical tourism company… Asan Medical Center, Hyundai Aesthetic Surgery, and others also participate
[Medical Today, Reporter Kim Jun-su
To globalize Korea's increasingly advanced medical technology, the Korea Tourism Organization signed, on the 27th of last month (local time) in Delaware, USA, a business agreement with the local medical tourism specialist company 'MyMedChoice (hereinafter MMC)' to attract medical tourists to Korea.
The signing ceremony that day was attended by Yong Seon-jung, head of the Korea Tourism Organization's New York office, the MMC CEO, Delaware Secretary of State Jeff Bullock, and Tourism Director Elizabeth Keller; from domestic medical institutions, Asan Medical Center, Hyundai Aesthetic Surgery, and Juwon Healthcare attended and signed the MOU.
MMC is a medical tourism specialist company that sends about 3,000 medical tourists annually, targeting major U.S. corporations, institutions, and individuals in the United States. For a more professional and systematic medical tourism system, it joined hands with the Korea Tourism Organization and Korea's major medical institutions (Asan Medical Center, Hyundai Aesthetic Surgery, Juwon Healthcare) by signing the agreement, with the aim of further expanding the dispatch of medical tourists.
Office head Yong Seon-jung said, "The number of American tourists who visited Korea surpassed one million for the first time last year, and the number of inbound medical tourists is also increasing every year," adding, "Through this MOU, the active exchange in the Korea-U.S. medical market will become an opportunity to strengthen momentum following the 'one million inbound tourists' milestone."
The Korea Tourism Organization plans to roll out aggressive marketing both online and offline, utilizing MMC's network so that attracting medical tourists to Korea can gain momentum.